When engaged, Synergy CPGToolBox removes uncertainties and information gaps in trade spend strategies. This invaluable resource is ideal for clients struggling to identify not only process gaps, but also those looking to streamline and manage trade spending. The result optimizes both top line and bottom line performances.
Now an element of Synergy Group's distinctive go-to-market approach, the Synergy ToolBox Trade Planner is, yet, another value-added alliance asserting our commitment to provide expert representation and direction throughout the supply chain's go-to-market processes. This simple to navigate platform tracks not only trade spend usage, but monitors and modifies activities, and runs "what if" scenarios quickly and efficiency.
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No longer are you burdened with overdue accounting reports while questions loom about the percentage of spending allocated to whom, what events, and to which products.
No longer do retailers and manufacturers have to acknowledge inaccurate figures that, in retrospect, can be calculated more precisely or guess what must be done to forecast an accurate assessment of contribution to sales.
Driven by Synergy "fusion IQ," CPGToolBox combines cutting-edge trade promotion management technology with decades of combined experiences directing, creating, and executing retail trade promotions. Say "good-bye" to antiquated spreadsheets and welcome a comprehensive, cloud-based trade promotion management system.
With the Synergy and CPGToolBox alliance, trade planning can have the right products at the right place to support your trade promotions.